Fresh Bakery Marketing Update September 9, 2021

Ethical Labels and How to Boost Their Value on Packaged Foods

Sweden is at the top of a new ranking compiled by research consultancy Euromonitor when it comes to the potential for using ethical labels to enhance food sales. The ranking/index – which identified the markets with the most potential for companies to communicate sustainability – was based on a combination of results from packaged foods that included the results of Euromonitor’s Lifestyle Survey and an updated Environmental Sustainability Index.

Hi-Tech Group Targets Frozen Foods Sector With its Dr. Bio Polymer

Indian packaging company, Hi-Tech Group, is targeting the frozen food market with its biopolymer, which is said to completely biodegrade within months. Marketed under the brand name Dr. Bio, the 100% compostable corn-based polymer was launched in export markets last year and in the company’s home market in June. It is said to take between three and six months to completely degrade in a landfill site.

It’s a ‘Go’ for Amazon’s Just Walk Out at Whole Foods

Whole Foods Market is next in line to get the checkout-free Just Walk Out payment technology that Amazon introduced in its Amazon Go convenience stores. Read more here.

Giant Eagle goes Cashierless at more GetGo Stores

Grabango checkout-free payment to launch in four Pittsburgh-area locations. Read the full article here.

Retailers need to Solve the new Shopper Behavior Equation

Consumer confidence and purchasing behavior regained momentum throughout the summer months as businesses began opening their doors and vaccinations became more prevalent. While Americans are now eager to spend, many retailers are not prepared to capture the pent-up demand. Faced with labor shortages, adjusted shopping behaviors from 2020 and a renewed sense of what makes a great in-store customer experience, retailers are encountering a new shopper equation they must learn how to solve.

National Bakery Day takes on new meaning during the pandemic

National Bakery Day, established just four years ago, is an opportunity to celebrate the independent retail bakeries that are part of the driving force behind their communities. That day has taken on new meaning during the COVID-19 pandemic that has brought hardships to each bakery and community.

Vast Majority of Meals Continue to be Eaten at Home During Pandemic

While more than half of Americans are vaccinated against COVID-19, the Delta variant continues to spread across large portions of the country, pointing to a prolonged and uneven recovery from the pandemic. Which means we can expect a continued trend of in-home consumption.

More US Adults Eating in the Morning

The rhythm of eating, including when and how much Americans are consuming across the day, has shifted in 2021, according to data from The Hartman Group, Inc. More adults now are participating in early morning snack occasions, while fewer are participating in lunch, afternoon snacks, dinner and after-dinner snack occasions on an average day. Croissants and danishes could see sales growth as a result of this trend.

Foodservice is Making a Comeback

The current state of the foodservice industry can best be defined as promising. While event venues, universities, cafeterias and vacation services are still struggling to fully recover, services such as drive-thrus and takeout are flourishing as much as ever. In-house dining is also experiencing a comeback.

IBIE Seeks Speakers for 2022 Expo

The International Baking Industry Exposition (IBIE), North America’s largest baking industry event, is seeking speakers for IBIE 2022, scheduled for Sept. 18-21, 2022, in Las Vegas. IBIE 2022 will include a full day of education, known as IBIEducate, slated for Sept. 17. To learn about the expo click here.