Fresh Bakery Marketing Update October 29, 2021

By Canaan Darrach | October 29, 2021

Wheat Futures Soar

Poor harvests in Canada have contributed to the price surge.

Google Trends Review: Consumer Interest in Breakfast Category Outpaces Other Mealtimes

Consumer searches for breakfast in the food and drink category have continued to outpace searches for lunch and dinner over the past twelve month and 5 year periods. Similarly searches for “breakfast near me” have greatly outpaced “lunch near me”over the same periods.

Meet Consumer Demand with Our Gourmet Bagel and Croissant Offerings

Our bagel offerings include everything, plain, onion, cinnamon raisin, poppy, multi-grain and more.

Our filled bake-off croissant varieties include chocolate hazelnut, almond, and raspberry.

To order or to request samples email us at order@usfisales.com

Costco Members Name Bakery Favorites

Croissants and muffins rank among the top items.

Center Store Success Continues for Grocers

Supermarket News reports that retailers are still optimistic about the category’s continued growth in 2021. Three-quarters of grocery retailers surveyed for the Supermarket News Center Store Trends Report say they expect unit sales in center store in 2021 to remain the same or increase compared to 2020 — with 40% anticipating unit sales increases of more than 5%.

A Recipe for Fighting Climate Change and Feeding the World

Scientists hope this new kind of perennial grain offers a taste of what environmentally friendly farming could look like. Read more here.

Grocers Get Ready for Futuristic In-Store Order Picking

Tech company TeamViewer has partnered with Google to co-develop and co-market enterprise augmented-reality (AR) solutions built on Google Cloud to better serve customer needs. Their first jointly developed solution is geared specifically to grocery stores and retailers to help improve omnichannel fulfillment. Read the full article here.

Amazon Opening new Fresh Grocery Locations

An Amazon Fresh grocery store will anchor a refresh of a sprawling shopping plaza along heavily traveled Aurora Avenue North in North Seattle. Read more about the new location and the growth of Amazon Fresh here.

Bakeries Address the Labor Challenge

Read how bakeries are dealing with labor shortages here.

ADM Looks at Next Big Consumer Trends

Plant-based lifestyles, clean and transparent sourcing, and sustainable goodness are among the eight trends ADM sees fueling current and future global growth. Read more here.

Equipment to Improve Cookie Efficiency

Leading equipment manufacturers are enhancing cookie production, helping bakers produce more efficiency with high-quality results.

IBIE Seeks Speakers for 2022 Expo

The International Baking Industry Exposition (IBIE), North America’s largest baking industry event, is seeking speakers for IBIE 2022, scheduled for Sept. 18-21, 2022, in Las Vegas. IBIE 2022 will include a full day of education, known as IBIEducate, slated for Sept. 17. To learn about the expo click here.

Posted in Uncategorized